Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers
By A Mystery Man Writer
Last updated 18 Jun 2024
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://static-prod.adweek.com/wp-content/uploads/2017/03/car-guy-CONTENT-2017.jpg)
Enthusiasts in the auto, outdoor and home tech categories are a valuable target for marketers.
Enthusiasts in the auto, outdoor and home tech categories are a valuable target for marketers.
Enthusiasts in the auto, outdoor and home tech categories are a valuable target for marketers.
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://cdn.theatlantic.com/thumbor/rXEEpVz--em5Cok7I9YPEbo8oZ0=/3x116:2178x1340/960x540/media/img/2017/10/0708_WEL_Carr_Mach01-1/original.jpg)
Is Google Making Us Stupid? - The Atlantic
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://hips.hearstapps.com/hmg-prod/images/family-car-inndex-2023-64149961ed6a4.png?crop=0.668xw:1.00xh;0.167xw,0&resize=768:*)
25 Best Family Cars of 2023: Top-Tested Sedans and SUVs for Families
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://cdn.vox-cdn.com/thumbor/I6DDz4XrnYep1Nkz7CYLdB559b8=/0x0:3000x2000/1200x800/filters:focal(1204x792:1684x1272)/cdn.vox-cdn.com/uploads/chorus_image/image/70720394/GettyImages_1302112710_copy.0.jpg)
The new entitlement of the American consumer - Vox
Why do men still dominate in the car industry? - The Globe and Mail
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://www.thepowermba.com/en/wp-content/uploads/2022/10/consumer-market-examples.jpg)
Consumer market examples and definition (2023)
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://cdn.motor1.com/images/mgl/zx4YzL/s3/no-hard-feelings-lead.jpg)
Offer Of Free Buick To Date Our Son Is Marketing Campaign For
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://online.maryville.edu/wp-content/uploads/sites/97/2023/09/BSMKT-Q4-Skyscraper-5-What-is-Consumer-Behavior_-Mastering-the-Art-of-Influencing-the-Masses-G-v5-072320-CM-03-1000x772-1.jpg)
What Is Consumer Behavior? Mastering the Arts
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://images.inc.com/uploaded_files/image/1920x1080/getty_672497086_397141.jpg)
Women Drive Majority of Consumer Purchasing and It's Time to Meet
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://www.visualcapitalist.com/wp-content/uploads/2020/09/pricing-tricks-prev.jpg)
29 Psychological Tricks Used To Make You Buy More
![Why 'Car Guys' Are 4 Times More Valuable to Marketers Than Average Consumers](https://image.cnbcfm.com/api/v1/image/104481901-Abercrombie__Fitch.jpg?v=1532563839&w=929&h=523&vtcrop=y)
Attractive men sell more to other men than they do to women
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